Shades of Her logo

SERVICES

  • Packaging Design
  • Website Design
Shades of Her beauty brand logo and identity design

Our Process

Working closely with a founding team based in Hong Kong, DFM developed the full brand portfolio for Shades of Her, a mobile salon for professional women who don’t have time for traditional salon appointments. Our work included custom brand positioning and logo design, visual strategy and identity, web design, mobile spa retail concept and design, and packaging design for a signature product line. Using soft colors and graphics to create a feminine impression, Shades of Her followed a beauty brand strategy embodied with the mission of “bringing beauty to you.”

LOGO & IDENTITY

Shades of Her beauty brand logo design
Shades of Her beauty brand logo mark design
Shades of Her beauty brand logo icon design
Shades of Her beauty brand logo icon design
Shades of Her beauty brand color palette
Shades of Her beauty brand iconography design
Shades of Her beauty brand graphic design

COLLATERAL & PACKAGING

Shades of Her beauty brand collateral design
Shades of Her skincare packaging design

MOBILE RETAIL

Shades of Her mobile spa retail design

WEBSITE

Shades of Her beauty brand mobile site design
Shades of Her beauty brand website design