Belle En Argent Logo

SERVICES

  • Brand Strategy
  • Logo & Identity Design
  • Illustration
  • Collateral
  • Packaging Design
  • Website Design
  • Environmental Design
Belle En Argent Customized Stock Packaging Design

Our Process

Armed with a love of lipstick and vintage film sirens, the founders of Belle en Argent partnered with our beauty brand agency to bring their vision for a luxury makeup line to life. Working to sharpen the brand concept, the DFM team developed a brand strategy centered around women in art. Inspired by art deco motifs in vintage cinemas, we created a custom primary beauty packaging design with architectural lines and a secondary beauty packaging design flooded with black-and-white imagery. This edgy new take on vintage themes continued throughout our work on the brand’s Shopify website design, show booth design, brand illustrations, and environmental retail concepts.

Belle En Argent Customized Stock Packaging Design
Belle En Argent Custom Primary Packaging Mold Design

LOGO & IDENTITY

Belle En Argent Logo and Identity Design
Belle En Argent Icon and Logo Mark Design

GRAPHIC ELEMENTS

Belle En Argent Brand Illustrations

Belle En Argent Brand Graphic Design
Belle En Argent Brand Icons and Motifs

PACKAGING

Belle En Argent Custom Beauty Packaging Design Components

Belle En Argent Custom Lipstick Packaging Design

Belle En Argent Custom Stock Lip Gloss Packaging Design
Belle En Argent Custom Primary Lipstick Packaging Design
Belle En Argent Custom Secondary Beauty Packaging Design
Belle En Argent Custom Makeup Packaging Design

WEBSITE

Belle En Argent Custom Website and Mobile Site Design
Belle En Argent Custom Ecommerce Shopify Website Design

ENVIRONMENTAL

Belle En Argent Trade Show Booth Design