Laquerus logo

SERVICES

  • Brand Strategy
  • Logo & Identity Design
  • Iconography
  • Collateral
  • Creative Direction
  • Retail Signage
  • Website Design
Brand design for fashion brand

Our Process

Armed with a new idea for a luxury nail studio, the founders of the company that would become LACQUERUS reached out to DFM to help make their dream a reality. Identifying the primary target of busy undergrads, DFM worked with the co-founders on every step of the brand creation and customer experience—from initial strategy to retail signage to web design.

LOGO & IDENTITY

ICONOGRAPHY

COLLATERAL

CREATIVE DIRECTION

RETAIL

WEBSITE