One Over One logo

SERVICES

  • Brand Position
  • Logo & Identity Design
  • Illustration
  • Packaging Design
  • Retail Display
  • Website Design
skincare packaging design

Our Process

Born from the mind of our founder, ONE OVER ONE is the first brand wholly incubated, created, and launched by the DFM team. Founded in 2016, ONE OVER ONE seeks to simplify daily routines with streamlined clean beauty products that are as essential and effortless as a white T-shirt.

Identifying white space in the clean color cosmetics category, DFM targeted the busy, skin-obsessed woman who wears minimal makeup. Seeking to empower women to love their faces just as they are, DFM crafted a brand identity centered around the concepts of simplicity, ease, and ingredient transparency. The resulting logo and visual identity embodies these values with clean lines, sun-soaked imagery, and a fluid script font used throughout packaging, retail display, and web design.

LOGO & IDENTITY

ILLUSTRATION

PACKAGING

RETAIL DISPLAY

WEBSITE