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{Art, Design, Dreams, Fashion, Inspiration, Interiors, Installation, Photography: A visual journal of what we are influenced by and what inspires us as creatives.}


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Gourmet Gift Box Packaging

{ Monday, January 09, 2012 }

The holidays may be over, but we still are enjoying these pretty gift boxes from The Dirty Apron. Gourmet food, fresh ingredients, and cute packaging - what's not to like?

Click here to visit The Dirty Apron blog.

creative gift box packaging

Images and article via The Dieline


 

Italian Picnic Basket Invitation

{ Wednesday, January 04, 2012 }

After a brief hiatus recovering from our travels and all the amazing holiday and new year's food we ate, we are finally back in the swing of things in Los Angeles. This pretty picnic basket invitation from Charleston, South Carolina is a very welcoming greeting to 2012 indeed! Designed and printed by Sideshow Press in South Carolina on a pony sized 1926 letterpress, the invitations were created for a private dinner gathering of the finest chefs in the Charleston area. We love the inventiveness of this invitation, but what's even better is that Sideshow Press is a collaboration of a few women who love what they do and are passionate about great design. Sounds familiar! Happy 2012 everyone!

All images via The Dieline



 

Pretty Dutch Packaging

{ Tuesday, December 27, 2011 }

Dutch cosmetics brand Dr van der Hoog recently decided to radically reposition their brand with some new packaging. Creative network nu:amsterdam created the identity for the product line, which has over 60 different items (and 60 different packages!) We love what they ended up with - it's young, fresh, and lovely. cosmetics packaging

Article and images via The Dieline


 

Lady Gaga, Queen of Branding

{ Tuesday, December 13, 2011 }

Just when it seems that Lady Gaga could't possibly get any more famous, this year she's taken on a new role to make her devoted fans love and adore her even more than they already do: Santa Claus. From November 21st- January 2nd, Gaga has infiltrated Barneys New York on Madison Avenue in NYC to open up her "avant-garde interpretation of Santa's workshop", aptly named: Gaga's Workshop. Described by Gaga as "a 'Charlie and The Chocolate Factory' moment, all whimsical and fun with a sense of art and fashion," the workshop is open to all of Gaga's little monsters (apparently that's what Gaga fans call themeselves), but only a very lucky few were granted admittance to the VIP opening event with a Gaga "golden ticket" invitation. Design Packaging, Inc. was given just 8 weeks to conceptualize, design, and finalize a showstopping invitation worthy of both the Queen of pop AND luxury retailer Barneys. Holy mother monster. Major shout out to Creative Director Evelio Mattos and the design team for producing the final invitation below -somehow it simultaneously communicates sophistication and absolute drug-induced mania, with definite notes of Tim Burton's Charlie and The Chocolate Factory. Great work team, we're impressed!

Below, some photos of the grand opening, other branding elements (like an entire fleet of Gaga themed NYC taxis!), and the interior of the workshop. To see more, visit www.gagasworkshop.com.

To read the full article from The Dieline, click here.

Invitation photos via The Dieline

Workshop photos via:

1&6. The Huffington Post  2. NY Daily News  3. Save Delete  4. Fashion Indie  5. Harper's Bazaar


 

Inside the DFM Studio...

{ Tuesday, July 26, 2011 }

We've been busy at work in the DFM studio the last few weeks on a great package project for an interior design client - at least our project is colorful!

Messy Office
Interior Design Project

Photo © JW

 

Farm fresh without the farm

{ Friday, March 25, 2011 }

If growing your own is not your thing, check out the amazing Silver Lake farms CSA, Cookbook Green Grocer in Echo Park, and don't forget your beautiful market basket from Kauffman Mercantile

1. Cookbook / 2. Basket / 3. Farm Shop / 4. Blanch


 

Admiration for Louise Fili

{ Wednesday, March 02, 2011 }

We love the diverse complexity ofLouise Fili's branding and food package design.  Her work is detailed, intricate, and overwhelmingly inspiring.  Below are some of our favorite works. 




 

A Classic Brand

{ Wednesday, November 10, 2010 }

We are loving the vintage branding of the Ralph Lauren Polo collection.  The depth of the brand woven through each hangtag though deeply complex and diverse graphics.  Individually, each hang tag tells the brand story, and paints a picture of the lifestyle you are buying into when purchasing a pair of slim fit Polo Jeans. 


The brand is also carried out on the Rugged Icon section of the main website. 


ralph lauren vintage hang tag ralph lauren vintage hang tag ralph lauren vintage hang tag ralph lauren vintage hang tag ralph lauren vintage hang tag website brand style

Images via Shane Cranford


 

M / Mink Branding & Package Design

{ Monday, October 18, 2010 }

M / Mink perfume is a collaboration between BYREDO fragrance house and creative team M/M (Paris). The idea for the fragrance comes from a block of solid ink used for traditional calligraphy in ancient cultures. Although we like and understand the inspiration for the branding, we think that the use of the ink blot over the ad campaign photography doesn't translate.  The ink leaves to many questions in the air, and is not clearly intentional.  It masks the original composition, and is overall too heavy handed.


Creative Branding for Perfume PackageCreative Package Design

 

Balenciaga Paris Perfume Package

{ Monday, October 18, 2010 }

We love the inspiration for this package design. The unique shapes and lines evoke a timeless classic silhouette that is thoroughly emphasized in the branding and images used in the accompanying advertising campaign.


Package Deisgn InspirationCreative Branding Ad Campaign