The newest, coolest thing we've seen lately for web is the Cinemagraph. Created by visual graphics artist Kevin Burg, a Cinemagraph is "an image that contains within itself a living moment that allows a glimpse of time to be experienced and preserved endlessly." Really, a Cinemagraph is just a hybrid between a still picture and a video, and can be used to enhance user experience on a website in creative ways. Little did we know, we've seen Cinemagraphs before - on our very first Site of The Week post for Gilt Taste (read that post here). We knew those animations were going to be big!
Cinemagraphs are photos that have just a tiny bit of movement: hair blowing in the wind, a woman blinking, or a train passing in the station. They add life to regular photos, but don't go so far as being a full blown video you can play and pause. Each animation only takes a few seconds at most, and then cycles though on an endless loop. We can't wait to see more of these - check out the Cinemagraph website here.
Images via Cinemagraph (Jamie Beck & Kevin Burg)